marketing

Start a consulting business

Start a consulting business

Companies want consultants for a host of reasons.  Maybe there's a problem nobody inside the organisation knows how to fix.  Maybe they're so pushed for resource they need some temporary help from outside.  Or maybe they just need a new perspective on a situation. 

Facebook advertising - get more customers now

Facebook advertising - get more customers now

Facebook continues to grow and grow – the latest statistics from Hitwise show it’s now the most popular website on the planet – bigger even than Google. And that makes it a perfect place for you to advertise.

Facebook advertising

Facebook advertising - get more customers now

The latest thing internet entrepreneurs are using is Facebook advertising.  And it’s not hard to see why they’re excited!

Think about this:

Google Adwords: low cost, effective advertising

Advertising used to be expensive, loosely targeted and its effectiveness almost impossible to quantify. Until Google Adwords came along.

Google Adwords is inexpensive, very tightly targeted and you can measure it’s effectiveness precisely. And you can make it happen almost instantly.

Professional services companies need professional web sites

Professional services companies need professional web sites

Your business web site should be your most powerful marketing tool. It’s the place prospects and clients go to learn about you and your services.

The right web site can have a huge impact on their ultimate purchase decision. Only 3% of 200 buyers surveyed - from companies of all sizes - say a web site has no influence over their purchase decision.

Cyprus Living: Social networking builds internet business

Cyprus Living:  Social networking builds internet business

Article reprinted from Cyprus Living, January 2010 edition

Building an internet business from home depends on getting your story in front of potential customers.

The good news is an internet entrepreneur doesn’t need a big shop on the High Street to be successful. You can do it very effectively using social networking.

Facebook accounts for 1 In every 7 UK Internet page views

Facebook accounts for 1 In every 7 UK Internet page views

Facebook now accounts for one in every seven internet page views in the UK.

Don't believe in the power of social networking? Check out the facts, they're amazing.

e-commerce success depends on good strategy

Internet marketing can be an exact science with the right website analytics

Many businesses view the internet as some sort of massive 'get rich quick' opportunity. Sadly, that's just not true.

Money is made on the internet the same as everywhere else – having a great value proposition that customers want to buy. You need an effective business and marketing strategy you stay true to.

Under 0.5% of business in Cyprus happens on the web

E-Commerce is tiny in Cyprus - so it's a major opportunity to capitalise on!

Amazing statistic, but true. The source is The Statistical Service of Cyprus report, “Information and Communication Technologies (ICT) Usage and e-Commerce Survey in Enterprises”. It tells a story of an economy in the dark ages when it comes to the use of the internet to help businesses grow.