Mike's blog

Presentations people remember (for the right reasons)

Presentations that sell and people remember

The situation - you have to make a presentation to a group of people outlining your general capabilities. How do you make it interesting and memorable?

Start a consulting business

Start a consulting business

Companies want consultants for a host of reasons.  Maybe there's a problem nobody inside the organisation knows how to fix.  Maybe they're so pushed for resource they need some temporary help from outside.  Or maybe they just need a new perspective on a situation. 

Selling in Cyprus

Selling in Cyprus

As a British guy trying to sell to businesses in Cyprus, I meet the question of cultural differences regularly. So what are they, and what can you do about it?

Be visible!

Be visible!

What’s the quickest way of selling more? 

Very simple – be visible to the people or organisations who might buy from you – say things they’ll find interesting and let them know what you do.  Here’s how…

Facebook advertising - get more customers now

Facebook advertising - get more customers now

Facebook continues to grow and grow – the latest statistics from Hitwise show it’s now the most popular website on the planet – bigger even than Google. And that makes it a perfect place for you to advertise.

Your business reputation is everything

Your business reputation is everything

A business’ reputation is critical to its success.

This is especially important for growing businesses that only have a few customers, and it’s critical in Cyprus where everybody knows everybody.

Google Analytics

We always recommend you track the visitor statistics for your website closely - and the best tool by far for doing that is Google Analytics.

Powerful, sophisticated, free - Google Analytics is a must have for every internet entrepreneur.

Here's a summary of what Google Analytics tracks.

500 million Facebook users

500 million Facebook users

Facebook passed an important milestone recently – it’s 500 millionth user. That means one in every 14 people on the planet has a Facebook account.

Facebook has achieved something no other social networking tool has ever done – achieved real critical mass.

LinkedIn - five point plan for the perfect profile

Social networking grows in importance day by day. Whilst Facebook's for fun and Twitter's for teasing,

LinkedIn is very professional. When you want to showcase your business skills, your LinkedIn profile is where it's at.

Who are your customers and why do they buy from you?

Who are your customers and why do they buy from you?

An obvious question for any business. But one that surprisingly the majority of businesses are not able to answer well.

And when you're creating a new website for your business, a fundamenatl question to answer for lots of reasons.

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